Puscifer // Momma Sed
ROLE: Director, Designer, Animator, Compositor
This project started out as a commercial for Barton Perreira sunglasses. Maynard Keenan, the famous vocalist of Tool, A Perfect Circle, and Puscifer, is friends with the owners of Barton and agreed to help out for their commerical shoot. Directed by Chris Sims, we shot Maynard walking on a treadmill in front of a greenscreen in just a few angles.
Here's the original commercial.
Maynard loved the commercial so much that he wanted to turn it into a music video for his upcoming single "Momma Sed". Problem was, he didn't want to reshoot anything. So using only the few angles and takes that we had, we extended the story out and created a whole music video from it.
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Credits
Co-Director, Editor: Christopher Sims
Producer: Mark Staubach
Director of Photography: Jessica Young
Label: Puscifer Entertainment